For trailblazers, a trophy may be a summit, or just getting back home safe. Our team of master storytellers and designers has claimed their own trophies in creative for outdoor brands with awards in everything from photography for an exploding target brand to video editing for a boating brand.
Capabilities that deliver results
Concept / Campaign Development
Our process begins with brainstorming sessions to generate ideas and then our in-house production guides and social guides create route-plan content, while our creative guides can handle any and all creative, digital, social and production needs for you to ensure consistency across all touchpoints.
Packaging and Product Design
In the retail environment, where large percentages of consumers make their final purchase decisions, appearance matters. So, to ensure that your outdoor brand’s offerings stand out, project credibility and reinforce the brand on the shelves/in the racks, our creative team can design packaging that stands out in a good way. As experts in the outdoor space, we can also help you fine tune and conceptualize product ideas as well.
Guerrilla Marketing
Guerrilla marketing tactics can pack a punch in the marketplace by employing unconventional and/or surprising approaches to capture interest and boost sales — often at a fraction of the cost of traditional marketing. Looking to be bold and venture from marketing’s beaten path? Untamed is ready to drive the initiative.
Corporate Identity, Logos and Brand Guides
Your corporate identity encompasses the visual perception of your company. From the logo and tagline chosen to the imagery, color palette and brand personality employed across all customer touchpoints, we can do it all. At Untamed, we’re adept at capturing your brand’s essence via brand guides, corporate identity guides, logos, photography guidelines and more.
Outdoor Lifestyle & Sports Copywriting
With display ads, blog articles, emails or other written communication, good copywriting can strengthen consumer connections — and should always convey your brand’s personality. At Untamed, our expert writers develop a keen understanding of your brand and audience, keeping the conversations authentic, on brand and on point to help achieve amazing results.
Photography & Video Production for Outdoor Brands
At Untamed, we have a world-class, in-house production team of photographers, videographers, editors, animators, 3D artists, producers and more. So, whatever type of production you need for your outdoor sports and lifestyle brand, we can make it look and feel great. And since our team is in-house, it makes everything easier and better. One big advantage is that our creatives and production teams work for the same company, so we collaborate all the time, know the brands better than outside vendors, and are experts at giving you the most bang for your production budget.
Retail Design
Design for commercial spaces takes specific industry knowledge and lots of experience to ensure the space not only looks great, but accounts for product and customer strategy as well. At Untamed, we go beyond aesthetically pleasing to deliver a well-thought-out retail design strategy that stands out, optimizes space, and spurs sales.
Art Direction
For marketing campaigns to reach peak effectiveness, the artwork and graphics employed should always stand out and drive a desired emotional response. And with the help of Untamed’s team of designers and art directors, the visuals in your outdoor brand’s campaigns can go beyond “good enough” to shine and consistently carry an overarching theme. It’s also important to be sure the work feels authentic to the brand and outdoor activity related to your product and service. Don’t worry. We’re experts at customizing brands and art direction to make sure your content resonates with the right audience.
Untamed, formerly known as TBA Outdoors, has earned national recognition with three 2025 GDUSA Digital Design Awards, honoring the agency’s outstanding creative performance in digital campaigns and content production for the outdoor industry.
Charleston-based outdoor agency Untamed is reeling in saltwater anglers with “Earn Your Strikes,” a creative campaign built to strengthen awareness across the fishing sector, establish a deeper connection with consumers and position Raymarine as a trusted partner with consumers and resellers.
Packaging that hits like a shot of adrenaline: Untamed took home a 2025 GDUSA Package Design Award for our standout...
