The Outdoor Marketing Industry’s Email Newsletter
Untamed’s email marketing newsletter is your go-to source for the latest in outdoor sports and lifestyle news. Stay sharp with exclusive insights,exclusive insights, inspiring case studies, and our latest work—all designed to help you reel in new customers, keep your groupings tight, and thrive in this dynamic market. Join our community to receive expert tips and trends delivered straight to your inbox, keeping your brand ahead of the pack and ready for every season.
HydraStepp, builder of high-performance shallow water skiffs, has officially partnered with Untamed Outdoor Agency to lead a full-scale transformation across brand strategy and content production, and to develop a full-channel marketing plan. This isn’t a refresh. It’s a full-on evolution designed to grab attention, own the water, and raise the bar for what an outdoor brand can be.
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Search is changing. Fast. This isn’t just another Google update or a tweak in the algorithm. We’re talking about a total transformation in how people find answers—and how brands get discovered. It’s driven by generative AI. Think ChatGPT, Gemini, Claude, and the rest. These tools don’t show users a list of websites. They give instant answers. Right there in the conversation.
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The holidays are a gold rush. Everyone’s fighting for attention, throwing discounts around like confetti and hoping someone clicks. But outdoor consumers? They're built differently. They don’t want another cheesy promo or forced holiday cheer. They want real connection, authentic stories, and gear that gets them outside.
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In the world of fishing, timing, technique, and presentation are everything. The same goes for your marketing. When done right, video marketing for fishing brands doesn’t just tell your story; it pulls your audience into the action, hooks their attention, and lands hard.
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In the roaring wild of the outdoor industry, your brand isn’t just competing with direct competitors, you’re battling algorithms, shifting trends, and an attention span shorter than a mountain breeze. Staying ahead means SEO for outdoor brands isn’t optional. This foundational marketing tactic creates the trailhead to visibility, traffic, and conversions.
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Untamed, formerly known as TBA Outdoors, has earned national recognition with three 2025 GDUSA Digital Design Awards, honoring the agency’s outstanding creative performance in digital campaigns and content production for the outdoor industry.
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